3-Step Journey ⚡️ The Marketing Upgrade
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Hey, it's Bobby. Despite a tough week I'm showing up and keeping my commitment to you (and to me). Sometimes that's enough.
You likely have a process or framework you walk your clients through that’s different than what others recommend. Highlight this in your 3 Steps section. Real-world Example: Dow Janes highlights their “3 Steps to Financial Freedom” framework that helps their customer see a clear path ahead that feels refreshingly simple, especially when most financial advice can seem overly complicated.
Give a high-level overview of the process you take your clients through in your coaching program. This can be a powerful way to give customers a quick snapshot of what it looks like to work with you. Real-world Example: Introverted Alpha provides a simplified version of the process they take their clients through in their 1:1 Dating Coaching program.
If you have a simple business model, show the full journey from brand-new to your world to achieving the highest value your company provides. Real-world Example: The Elite Competitor highlights the journey from webinar attendee to joining their premium course to achieving the desired end result. Planning to implement this week's upgrade? Let me know. — Bobby P.S. Let's connect on LinkedIn if we haven't yet. The Marketing Upgrade is produced by: |
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Estimated time to read: 1 minute 53 seconds Read Online New around here? Every Thursday I send you 1 proven marketing upgrade + 3 ideas to implement it (backed by real-world examples). Subscribe here. Hey, it's Bobby. Soon we'll be heading into the mountains for a nice, relaxing weekend away. For my wife that means lounging by the pool. For me that means hiking, biking, and kayaking for many miles. Just the way I'm wired. Find what works for you. Then make the most of it. 1 Marketing Upgrade...
Estimated time to read: 1 minute 43 seconds Read Online New around here? Every Thursday I send you 1 proven marketing upgrade + 3 ideas to implement it (backed by real-world examples). Subscribe here. Hey, it's Bobby. Your favorite marketing nerd is back with another upgrade. Implement this one on your sales pages and I'd be shocked if you didn't see a conversion boost. 1 Marketing Upgrade Two Paths In 9 words: Articulate the potential futures your customer could experience Dilemma: Sometimes...
Estimated time to read: 2 minutes 3 seconds Read Online New around here? Every Thursday I send you 1 proven marketing upgrade + 3 ideas to implement it (backed by real-world examples). Subscribe here. Hey, it's Bobby. My local ski spot is running a promo. Sweet deal on their 4-pack. In other words, winter is coming. I'm squeezing everything I can out of these sunny days, while they're still here. Hope you're doing the same. 1 Marketing Upgrade Story Trove In 8 words: Let prospects see...